All posts tagged: interaction design

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The Height of UX: Interaction Design

Interaction design (or IxD), though not quite as buzzed about as some methodologies, can be seen as the umbrella of User Experience. By looking closely at the human and digital connection, interaction designers can optimize the flow of process by a user making apps and sites more user-friendly. The parts and pieces that comprise Interaction Design are a culmination of user experience (UX) best practices. Interaction designers must approach the process from a lower-tech, more humanistic perspective as the goal is to create a system that speaks the language of the user and use familiar concepts. Many of the processes followed by interaction designers have cross over with UX/UI design strategies but unionize the outcome and tailor toward the user. Discovery Coming from a human perspective, an interaction designer must develop user personas much like building a marketing or branding campaign strategy. Being aware of how different people react to varying […]

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4 years, 6 months ago