All posts tagged: Company Culture

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Why Conduct a ‘Hackathon’?

In attending the events surrounding Portland Startup Week over the past few days – one subject has been buzzed about over and over – the ‘Hackathon’ or ‘Hack Fest’. Defining a Hackathon The name is often misinterpreted, and is regularly abused by the media referencing a menacing connotation referring to a criminal activity – however, a ‘hackathon’ is far from the well known and maligned ‘hacker’ description. Hackathons aim to offer a creative venue for breakthrough innovation through technology, specific to programming or development, while striving to be inclusive of all team segments to provide the best outcome. A group comes together, forming teams around one idea, goal, or problem to solve. The outcome is generally a website or app. Traditionally, as the name implies, ‘hackathons’ have been a marathon event involving a 24-48 hour sprint to complete the project – fueled by team spirit, adrenaline and sometimes – beer. […]

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6 years, 8 months ago
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Infusing Your Culture Into Your Web Design

Looking to make your web design unique, memorable and aesthetically pleasing? To truly make your website or brand stand out in your audience’s eyes, make sure that you are infusing your corporate culture into your web design. 

 There are countless websites and designs in every industry. What truly makes an organization stand out is when their brand is relatable, feeling almost human to viewers. Once that style permeates into a company’s design process, it infuses the brand with a unique and identifiable spirit that people are naturally drawn to – interacting with a human is much more pleasant that a robotic and aloof site. 

Individuals respond to passion – when you show that your company mission and culture is fully infused into your web design, viewers will more easily relate to your brand and what it stands for. If there is no spirit, then the dedicated and strived-for goal […]

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6 years, 11 months ago